It’s the weekend and time for me to get caught up on my reading of the various legal publications that came throughout the week. And so it was with great interest that I read an article in the January 2011 issue of the American Bar Association Journal entitled “Ghostwriters”. It details how some lawyers in the U.S. are using ghostwriters to do their blog posts – either in whole or in part. One lawyer talks about how he uses ghostwriters to do the main work for him but he at least gives each post a quick review before it gets published to his blog. Others, it would appear, are literally outsourcing their blogging activities.
Maybe it’s just me, but I blog about topics of interest to my practice area – and thus to my clients. I have to keep on top of recent developments in the law so I have to spend that time anyways. I think maybe the difference is the number of bloggers who feel that they “have to” have posts on something every day. I’ve seen some other lawyers’ blogs and you will find posts commenting on anything and everything that deals with the legal system. Yes, Mayor Hazel McCallion was lambasted on the front page of The Toronto Star yesterday by the lawyer representing the commission of inquiry into her alleged conflicts of interest. But that has nothing to do with my blog or with some of my compatriots’ blogs, yet they will comment on it. I have chosen not to do so. The end result is that I am not as “swamped” to keep posting every day with the result that you can be assured that my posts will remain 100% natural - for better or for worse.
But, then again, how would you REALLY know if this was something I wrote and hadn’t been outsourced? As Arsenio Hall used to say, “something to make you think HMMMMM”.